SOCIAL MEDIA MANAGER · VIDEO EDITOR

Strategy behind the feed. Editing behind the attention.

I help brands and creators plan, produce, publish, and improve social content—from complete campaign systems to individual edits.

Based in the Philippines · Working worldwide

Good content doesn't just exist. It earns attention.

Whether you need someone to edit your videos, manage your social presence, or handle both, I focus on creating content that feels intentional, engaging, and true to the brand behind it.

Full social-management case studies and editing-only collaborations, clearly separated by scope.

The Weekender profile mark
SOCIAL MEDIA CASE STUDY

The Weekender

Creative Community & Events

01

A Tacloban creative community built around art markets, workshops, performances, makers, and shared experiences.

Turn the event into a content system.

I managed how The Weekender showed up online — planning campaign content, designing promotional graphics and carousels, writing captions, publishing, and editing selected video work across festival campaigns.

MY ROLE Social Media Manager · Video Editor

Content planning, campaign concepts, graphic and carousel design, caption writing, publishing, and video editing.

Content StrategySocial MediaGraphic DesignVideo EditingEvent Promotion
CASE STUDY SYSTEM · 184 MEDIA ASSETS

One community.
Multiple campaign worlds.

The Weekender needed more than attractive posts. I built complete social campaigns around launches, event information, local makers, activities, supplied-footage edits, publishing, and community communication.

01Concept & StrategyCampaign direction, content pillars, hooks, and publishing sequence.
02Design & CopyPubmats, carousels, information hierarchy, captions, and calls to action.
03Video EditingSupplied footage shaped through selects, pacing, sound, graphics, and social formatting.
04PublishingCalendar management, final checks, sequencing, posting, and audience-facing information.

ATTRIBUTION I conceptualized, designed, captioned, edited, and published the submitted work. Photographers and videographers supplied raw material where applicable; I do not claim camera work I did not shoot.

01
FLAGSHIP CAMPAIGN

The Wkndr Turns 2

The fullest expression of the system: campaign launch, anniversary storytelling, workshops, merchants, Art Talks, performances, activations, partner communication, and event recaps.

CAMPAIGN STRATEGYCONCEPT DEVELOPMENTGRAPHIC DESIGNVIDEO EDITINGCAPTIONSPUBLISHING
02
RECURRING INFORMATION SYSTEM

Event Guide Series

Four campaign identities, one repeatable information system. Select an outer campaign card, then swipe through its complete inner guide.

INFORMATION DESIGNCAROUSEL DESIGNCOPY ORGANIZATIONMOBILE READABILITYPUBLISHING
03
MERCHANT DISCOVERY SYSTEM

Meet the Merchants

A recurring discovery format introducing makers across the major campaigns, followed by the Merchant Pool recruitment extension.

04
SEASONAL CAMPAIGN DIRECTION

Distinct worlds. One Weekender.

Sunkissed, Cupid's Art Fair, and Merry Makers each keep their own color, tone, and campaign rhythm inside the portfolio's dark editorial frame.

05
SELECTED VIDEO EDITS

Story, energy, and community—in motion.

Selected campaign videos, attendee moments, promotions, and recaps edited from supplied footage. The active video plays automatically with its original sound and pauses offscreen; silent clips loop cleanly without unnecessary controls.

06
COMMUNITY & PURPOSE

Creative events with something to say.

Accessibility, sustainability, collaboration, and participation grouped into focused activations without flattening their individual identities.

07
BRAND BEYOND THE FEED

The campaign became tangible.

Selected physical and experiential extensions—including anniversary merchandise, collectible pins, activity mechanics, photobooth treatments, and workshop collateral.

08
OPERATIONS & SUPPORTING CONTENT

The posts that keep the system moving.

Recruitment, calls for creatives, partner communication, reminders, and promotional work presented as supporting communication rather than filler.

09
SOCIAL MEDIA OPERATING SYSTEM

From planning to optimization.

The same evidence-led structure as NOW.HERE, tailored to Weekender's event cycles, makers, guides, campaign worlds, and community content.

Weekender Notion Case StudyOperational proof behind the creative work
View Full Case Study
01Strategy & PlanningEvent objective, audience need, campaign stage, priorities, and content pillars.
02Content CalendarCampaign, pillar, format, status, publishing sequence, captions, and dependencies.
03Creative ProductionConcepts, campaign systems, graphic and carousel design, and supplied-footage editing.
04Review & FinalizeEvent details, brand consistency, mobile readability, caption accuracy, and exports.
05Publish & CommunityScheduling, sequencing, audience information, reminders, and community communication.
06Reporting & OptimizationVerified proof, response patterns, format comparisons, and learnings for the next cycle.
NContent Calendar•••
THE WKNDR TURNS 2EVENT GUIDECAROUSEL
Sunkissed Event GuidePublished
Cupid Countdown SeriesPublished
Merry Makers MerchantsPublished
NCampaign Tracker•••
CAMPAIGNTurns 2SunkissedMerry Makers
SYSTEMFlagshipSeasonalSeasonal
NReporting Dashboard•••
TOP VISIBLE REEL17.5Kviews
EVENT GUIDE413shares / sends
EVIDENCE20verified screenshots

The website shows the operating system at a glance. The full Weekender Notion case study contains the campaign documentation, content calendar, campaign tracker, reporting dashboard, ownership notes, and evidence policy.

10
VERIFIED PUBLISHED EVIDENCE

The feed became a living campaign archive.

Twenty supplied Instagram screenshots connect the portfolio assets to their published context: the profile and feed, visible Reel views, and post-level sharing signals. Every figure below comes directly from the supplied platform screenshots.

ACCOUNT3,286followers visible in the supplied profile screenshot
COMMUNITY300members visible in WKNDR HQ
REELS17.5Khighest visible Reel view count in the supplied grid
SHARE SIGNAL413shares / sends visible on the Turns 2 Event Guide

Choose a category, then select any screenshot to inspect it at full size. Feed screenshots establish published context; post screenshots provide the exact visible figures used in this case study.

VERIFIED PUBLISHED SNAPSHOT3,286 followers · 17.5K visible Reel views · 413 shares / sendsProfile, Reels grid, and Turns 2 Event Guide · supported by the supplied Instagram screenshots.
View The Weekender on Instagram
NOW.HERE profile mark
SOCIAL MEDIA CASE STUDY

NOW.HERE

Underground Culture & Events

02

A creative platform rooted in Tacloban's underground culture, bringing together music, art, nightlife, and community.

Build the mystery. Reveal the experience.

Each event takes place at a changing undisclosed location, revealed to ticket holders one day before the event. I helped shape the social content around that experience through planning, graphic work, publishing, and short-form video editing.

MY ROLE Social Media Manager · Video Editor

Content planning, calendar management, campaign concepts, promotional graphics, event and artist content, publishing, and editing supplied footage into social-first videos.

Content Strategy Social Media Graphic Design Video Editing Event Promotion
CASE STUDY SYSTEM · MYSTERY-LED EVENT MARKETING

Build the mystery.
Reveal the experience.

NOW.HERE turned a changing undisclosed location into the center of its social story. The system connected campaign reveals, artist storytelling, access information, event education, supplied-footage edits, publishing, and visible post performance.

01Strategy & CampaignsCampaign sequencing, content priorities, artist storytelling, and event-cycle planning.
02Design & InformationPromotional graphics, artist assets, carousels, FAQs, and audience-facing details.
03Video EditingSupplied footage shaped through selects, pacing, sound, typography, and social formatting.
04Publishing & ReviewCaptions, sequencing, final checks, publishing, and visible performance review.
20.8Kvisible Reel views
793likes on NOW.HERE 11
415shares on NOW.HERE 11
7artist feature systems

ATTRIBUTION I handled the planning, campaign concepts, graphic work, social-first editing, captions, publishing, and review represented here. Raw photography and video were supplied by event photographers, videographers, collaborators, or the team where applicable; I do not claim camera work I did not shoot.

01 / FEATURED CAMPAIGN GRAPHICS
Campaign Lineup Reveals

Graphic Design · Event Promotion · Published Work

NOW.HERE 11 event lineup campaign graphic
NOW.HERE 11June 28 Lineup
NOW.HERE XI full lineup campaign graphic
NOW.HERE XIFull Lineup Reveal
NOW.HERE IX Orange Juice Asia lineup campaign graphic
NOW.HERE IXOrange Juice Asia Lineup
01 / 03
NOW.HERE 11 — June 28 Lineup

793 likes · 17 comments · 111 reposts · 415 shares

Published Instagram engagement shown as supporting proof. Artwork displayed from the original graphic file.
02 / SELECTED CAMPAIGN
Subsidy Program

Access Campaign · Carousel Design · Community-Focused Content

01 / 03
Subsidy Program — Community Access

A community-supported ticket initiative designed to make NOW.HERE more accessible to students, young creatives, and others navigating tighter budgets.

Choose a campaign batch by clicking the card behind it. Use the arrows inside the active phone or swipe to move through that batch’s slides.
03 / SUPPORTING SOCIAL CONTENT
Event Information & FAQs

Community Information · Event Logistics · Carousel Design

SUPPORTING CONTENT · 01
Make the practical information feel like part of the brand.

Created a compact FAQ carousel that turns table options, availability, dress guidance, and payment information into easy-to-scan social content while keeping NOW.HERE's monochrome visual language consistent.

Carousel DesignInformation DesignEvent CommunicationPublishing
Swipe or drag through the four published information slides.
04 / ADDITIONAL CAMPAIGN WORK
More ways the event story was carried across social.

Artist Campaigns · Motion Series · Event Collaborations

NOW.HERE IX artist campaign graphic for MARCO
NOW.HERE IX artist campaign graphic for YLMRN
NOW.HERE IX artist campaign graphic for SHIN GIN
NOW.HERE IX artist campaign graphic for STANISLAU
NOW.HERE IX artist campaign graphic for KUI
NOW.HERE IX closing lineup graphic
01 / 06MARCO
NOW.HERE IX · ARTIST LINEUP CAMPAIGN
One campaign system. One artist per swipe.

Conceptualized and designed a six-piece artist rollout where every graphic introduced a different artist while the full set stayed visually connected as one campaign.

Concept DevelopmentGraphic DesignVisual DirectionCampaign PlanningPublishing
Swipe or drag across the artwork to move artist-by-artist.
05 / SHORT-FORM VIDEO
Selected Event Edits

Video Editing · Supplied Event Footage

01 / 06 Event Edit 01

Edited a warm, cinematic save-the-date teaser for NOW.HERE, shaping supplied footage into an atmospheric event promo with deliberate pacing and on-screen text.

Click or tap a visible rear card to bring it forward. Swipe or use the keyboard to browse.

Vertical and landscape edits keep their original aspect ratios inside the same social frame. Inactive edits sit behind the active card with reduced brightness and blur, then move forward when clicked, tapped, swiped, or selected with the keyboard.

06 / PUBLISHED WORK
Live on Instagram

Selected published posts and visible engagement from @now.here____

Click any screenshot to view the published proof at full size.

07 / ARTIST FEATURE SERIES
A repeatable artist spotlight format.

7 Artists · Motion-led Introductions · Performance Edits · Publishing

FEATURE 01 / 07
ARTIST
THIRSTKID
@thirstkid

A Filipino DJ, producer, and audio manipulator whose work has travelled across the archipelago. THIRSTKID has appeared on Worldwide FM, The Lot Radio, Headstream, and Seoul Community Radio, while playing clubs including Savage, Beamcube, Mad Tropical, Barbosa, and Nokal. His practice also extends into production and releases across labels including Transit, Twelve Pointed Records, and FuFu Records.

THE FEATURE

Developed a two-part artist spotlight for NOW.HERE: a motion-led introduction built around THIRSTKID’s visual identity, followed by a performance edit that lets the audience experience his energy behind the decks. The format was designed to introduce the artist before the event while keeping every feature recognizable as part of one campaign system.

MY ROLE
Concept DevelopmentGraphic DesignVideo EditingPublishing

Slide 01 introduces the artist through motion-led visual identity. Slide 02 moves into the performance edit.

01 / 07CHOOSE ANOTHER ARTIST · CLICK / TAP A CARD
SELECT NEXT ARTISTEach artist opens on the motion poster
CLICK / TAP A BACK ARTIST TO BRING IT FORWARDINNER ARROWS: MOTION POSTER ↔ PERFORMANCE
08 / SOCIAL MEDIA WORKFLOW
From planning to publishing.

Strategy · Content Calendar · Creative Production · Publishing · Community · Reporting

Notion Case StudyOperational proof behind the visual work
View Full Case Study
01Strategy & PlanningCampaign objective, audience needs, event cycle and content priorities.
02Content CalendarCampaign, pillar, format, platform, status, publish date and dependencies.
03Creative ProductionConcept development, graphic design and supplied-footage video editing.
04Review & FinalizeBrand consistency, details, readability, timing and final export checks.
05Publish & CommunityCaptions, sequencing, FAQs, reminders and audience-facing information.
06Reporting & OptimizationPublished performance, response patterns and learnings for the next cycle.
NContent Calendar•••
NOW.HERE IXArtist StorytellingCarousel
Artist Lineup CampaignDone
Event Information & FAQsDone
Selected Event EditsDone
NCampaign Tracker•••
CAMPAIGNNOW.HERE XXin ChàoSubsidy Program
MY ROLEConcept · EditConcept · DesignDesign · Info
NReporting Dashboard•••
NOW.HERE 11793likes
XI LINEUP354shares
IX LINEUP273shares

The website shows the system at a glance. The full Notion case study contains the deeper workflow, campaign documentation, content calendar, campaign tracker, and reporting dashboard.

VERIFIED PUBLISHED SNAPSHOT20.8K visible Reel views · 793 likes · 415 sharesSupported by the published Instagram screenshots already included in this case study.
View NOW.HERE Notion Case Study
View Instagram
BELLA MANZANO · @BELIEEJEAN · 2025—PRESENT

Her footage and voice.
My edit and post-production.

I edit Bella Manzano’s short-form content across lifestyle, travel, food, fitness, fashion, home, product, and sponsored stories. The work is developed for TikTok, with selected finished edits also cross-published on her Instagram.

View Bella’s TikTok
01FootageSupplied by Bella Manzano.
02My RoleVideo editing and post-production only.
03Editing WorkSelects, structure, pacing, text, sound, and delivery.
04ArchiveOngoing collaboration from 2025 to the present.

ATTRIBUTION Bella supplied the original footage and manages her own social presence. I handled editing and post-production. Ten edits are featured first; a collapsed supporting archive contains the other twelve files supplied for this portfolio. Together they represent saved examples—not the full body of work I have edited for her since 2025. Some completed edits were also published on her Instagram.

01Lifestyle & HomeRoutine-led stories, transformations, and everyday visual rhythm.
02Travel & FoodPlace-led narratives, guides, recommendations, and experience pacing.
03Brands & ProductsNatural integrations that retain the creator’s established tone.
04Explainers & VoiceStructured information, readable text, and personality-forward delivery.
SELECTED EDITS

Tap into the stack.

Choose a visible rear card, swipe, or use the keyboard. The active edit plays with its original sound after the browser’s one-time permission; every other video stops.

@belieejeanEdited by Jude Andrei
•••
TAP TO PLAY WITH SOUND
@belieejeanEdited by Jude Andrei
•••
TAP TO PLAY WITH SOUND
@belieejeanEdited by Jude Andrei
•••
TAP TO PLAY WITH SOUND
@belieejeanEdited by Jude Andrei
•••
TAP TO PLAY WITH SOUND
@belieejeanEdited by Jude Andrei
•••
TAP TO PLAY WITH SOUND
@belieejeanEdited by Jude Andrei
•••
TAP TO PLAY WITH SOUND
@belieejeanEdited by Jude Andrei
•••
TAP TO PLAY WITH SOUND
@belieejeanEdited by Jude Andrei
•••
TAP TO PLAY WITH SOUND
@belieejeanEdited by Jude Andrei
•••
TAP TO PLAY WITH SOUND
@belieejeanEdited by Jude Andrei
•••
TAP TO PLAY WITH SOUND
01 / 10
Lifestyle · Home

Dining Area Upgrade

A compact before-to-after home story built around setup, detail shots, and a clean reveal.

PUBLISHED CONTEXT · TIKTOK

Editing seen on Bella’s TikTok.

These public screenshots establish the account, the breadth of edited output, and visible performance. Metrics belong to Bella’s account and are context—not a claim that editing alone caused the results.

56.2KFollowers
2.6MProfile likes
17.3MHighest visible post
2025—NowEditing collaboration
ONE EDITOR · MULTIPLE CONTENT SYSTEMS

Different formats need different editing decisions.

This is a capability map—not another case-study dump. Choose a category to see the editing decisions it requires, then open the relevant project for real examples.

One creative partner. Multiple ways to work together.

Need an editor? Need someone to manage the entire content operation? Or want everything handled together? We can build the right setup around your business.

01

Video Editing

Turning raw footage into engaging, platform-ready content.

  • Short-form videos
  • Reels, TikTok & Shorts
  • YouTube / long-form
  • Hooks & pacing
  • Captions & on-screen text
  • Sound design & SFX
02

Social Media Management

Keeping your social presence consistent, strategic, and active.

  • Content planning
  • Content calendars
  • Publishing & scheduling
  • Caption writing
  • Community management
  • Performance tracking
03

Social Media + Video Editing

End-to-end support for businesses that want one person handling their content workflow.

  • Content strategy
  • Video editing
  • Social media management
  • Content repurposing
  • Publishing
  • Ongoing optimization
01

Understand

I learn the brand, audience, goals, and what the content actually needs to accomplish.

02

Create

I turn the strategy and raw material into content built for the platform and audience.

03

Refine

I review what works, improve what doesn't, and continuously sharpen the content.

Creative,
organized,
intentional.

I'm Jude Andrei — a video editor and social media manager with experience across content, virtual assistance, e-commerce, and social media.

My goal is simple: make your content easier to produce, better to watch, and more consistent with the brand you're building.

Based Philippines
Available Worldwide
Focus Content + Social

Let’s make something worth seeing.

Have a project, brand, or content system you want to improve? Tell me what you’re working on and let’s see how I can help.

Based in the Philippines · Available worldwide